Advertising FSBO Property - Eliminating The Middle Man

Real estate is a valuable investment yet many don’t realize just how valuable until the time comes to sell or buy property.  Once those high numbers start floating around, you may realize just how important the decisions are that pertain to your property.  You shouldn’t settle when it comes to selling or buying real estate. This means not just allowing any old person to sell the property.  If you cannot find someone that will meet your needs as an agent or broker, you should consider selling the property by yourself.  When you choose the route of advertising your FSBO home on your own, there are several things to take into consideration. 

There are many sites that make advertising FSBO property just as easy as using a real estate agent or broker. They will use online tools for advertising and the only one that won’t be available to you, the owner doing the listing will be the national registry for properties, the multiple listing services.  Otherwise, their methods of advertising are all methods you can use as well.  An agent will probably use many different sites to create a buzz about your property.  You are able to find  and use these sites as well. Many are free and are great places to place your property.  The public uses these sites to search for houses and they will find yours.  It is always a smart idea to know the legal terms to place in your ad so that a buyer cannot hold you responsible, just as an agent does in their listings.  An agent is covered by language such as encouraging the buyer to verify inspections, measurements, and documents on their own. That you, as the seller, cannot be held liable for the exact information but you are writing it to the best of your knowledge and understanding.  These are terms that a seller should place in any advertisement for their property.  This allows the seller to list their own property but helps keep their liability down if a measurement is wrong or a tax number is off.  It is a drawback when advertising FSBO property but one that can be amended if done correctly. 

The legal side of selling your own property and advertising FSBO property is one of the drawbacks that keep many intelligent people from doing it on their own. They may feel they may make a costly mistake that could cause them to be sued later on.  This is the case yet with a couple hours and maybe a consultation with a lawyer, it can be avoided.  When you begin advertising FSBO property, you should be prepared for the phone calls and emails that come from placing the property for sale.  You want to make the sale and you want to do it on your own to avoid paying more fees to another party.  Some real estate agents may not earn their commission if your property sells itself.  Properties that are well-kept and in a great location are easy to sell and you can realistically do it on your own.

Research the laws of your state and know the legal terms to use in the advertising so you are covered from future problems.  Don’t let the idea of advertising your FSBO real estate on your own keep you from reaping the greatest benefit and profit from the property.